College Loans for HNW Families

Learn how private loans can help HNW families fund college tuition without liquidating assets.

The landscape of higher education financing has been evolving, and it presents a unique opportunity for financial advisors working with high net worth (HNW) clients.  As college tuition continues to rise, HNW families are faced with different financial challenges than the average household.  Federal aid, which is often need-based, might not be an accessible option for these clients.  This is where private education loans come into play.  Here’s a comprehensive examination of why financial advisors should consider positioning private education loans to their HNW clients with children about to enter college, including relevant statistics and a focus on federal aid and needs-based eligibility.

  1. Rising College Tuition Costs
    According to the College Board, the average tuition for a private non-profit four-year college was $39,400 for the 2022-2023 academic year, $1,330 higher than the previous year (adjusted for inflation) and representing a consistent upward trend over the past decades.  This rising cost of a college education demands creative financing solutions, even for HNW families.
  2. Federal Aid and Needs-Based Eligibility
    In the 2020-2021 academic year, about 85% of first-time, full-time undergraduate students received financial aid; however, the majority of this aid went to families who met federal financial needs requirements.  For HNW families, federal aid may not be an option due to needs-based eligibility criteria.  The Expected Family Contribution (EFC), a critical factor in federal aid eligibility, can disqualify HNW families from receiving any substantial federal financial support.  In these scenarios, private education loans are the most viable alternative for HNW families.
  3. Private Education Loans: Flexibility and Control
    Private education loans offer a tailored approach, with competitive interest rates often based on creditworthiness.  ForHNW clients who may not have access to federal aid, private loans can fill the gap, providing flexibility in repayment terms and how the funds are used.
  4. Maintaining Investment Strategies
    Liquidating investments to cover education costs can disrupt long-term investment strategies and cause tax implications.  For HNW clients, private loans offer a way to preserve capital and maintain liquidity.
  5. Potential Tax Benefits
    There are tax benefits associated with private education loans to qualifying borrowers, such as the ability to deduct all or part of the interest they payon private student loans.
  6. Integration with Overall Wealth ManagementStrategy
    Private education loans can be integrated into a broader wealth management strategy, including estate planning and multi-generational wealth transfer, aligning with the long-term financial goals of HNW families.

The limited access to federal aid and need-based eligibility for HNW clients, along with rising college tuition and the constraints of federal financial aid, private loans offer flexible tuition financing that aligns with your clients’ broader financial objectives.  Financial advisors who understand the intricacies of federal aid and the specific financial landscape of HNW families can position private education loans as a strategic component in the comprehensive financial planning process, creating value and strengthening client relationships.

College Loans for HNW Families
Taylor Adkins

Taylor is a financial services industry veteran with 18+ years’ experience building innovative technology and a passion for creating long-term value for customers by developing great products and delivering exceptional service.

Prior to joining UPTIQ, Taylor served as SVP of Product at Envestnet where his responsibilities included the Yodlee and Envestnet Data & Analytics platforms.  Before Envestnet, Taylor served as SVP of Product at Cloud Lending Solutions, a cloud-based lending platform used by banks and fintechs globally, where he led product development and strategy until Cloud Lending Solutions’ acquisition by Q2 Holdings (NYSE: QTWO).  Taylor continued to lead the Cloud Lending platform at Q2 as VP of Lending Products.  Prior to Cloud Lending Solutions, Taylor held a variety of Product leadership roles at nCino and ACI Worldwide and served as Chief Technology Officer for a $3B regional bank.

Taylor holds a bachelor’s degree in English Literature and a master’s degree in eCommerce and Business Management, both from St. Edward’s University.

As Chief Product Officer, Taylor is responsible for product development and strategy, product marketing and solutions consulting.